Monday, September 23, 2013

10 Easy Facts About Social Media ROI

10 Easy Facts About Social Media ROI

  1. Social media produces almost double the marketing leads of trade shows, telemarketing, direct mail, or PPC. *
  2. Social media lead conversion rates are 13% higher than the average lead conversion rate. *
  3. 21% of marketers say that social media has become more important to their company over the past six months. *
  4. 43% of all marketers have found a customer via LinkedIn in 2013. *
  5. 23% of marketers are investing in blogging and social media this year, a 9% increase from 2012. *
  6. Approximately 46% of online users count on social media when making a purchase decision. **
  7. Linkedin has over 238 million business members world-wide. ***
  8. 78.6% of salespeople using social media out-perform those who aren’t. ****
  9. 40% of salespeople have closed deals via social media. ****
  10. Salespeople using social media to sell, spend less than 10% of their time prospecting. ****

      * (Source: HubSpot) 
    ** (Source: Nielsen) 
  *** (Source: www.elinked.eu)
**** (Source Forbes)

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